Overview
Compañía Nacional de Chocolates is a leading company in the chocolate and snacks market in Colombia. Since 1920, it provides consumers with nutritious and reliable products, with recognized and relevant brands at all times of their lives.
They are part of Grupo Nutresa’s Chocolates Business, which has production plants in Costa Rica, Mexico, and Peru, with a vast distribution network, which allows them to be available with their product portfolio in the strategic region.
The supply chain has five production plants in Latin America and Colombia, with more than 40 production lines in two production plants, 300 suppliers, two distribution centers, reaching practically all Latin American countries.
Challenge
Customers | Clients | Operations | Finance |
---|---|---|---|
Products available in all locations | Profitable clients for the business model | Manage reference growth (SKUs) | Decrease invested money |
Have the high-demand flavors available | Receive a high level of service | Be profitable in the productive operation while maintaining high flexibility | Decrease obsolescence |
Product always fresh | Help not have excess stocks | Support the innovation model | Guarantee the required profitability |
Cost-effective products | Reduce the level of stock-outs at our clients | ||
Decrease response time to clients |